{"id":1358,"date":"2026-03-31T18:39:41","date_gmt":"2026-03-31T18:39:41","guid":{"rendered":"https:\/\/marketing-coaching.uk\/?page_id=1358"},"modified":"2026-03-31T18:43:18","modified_gmt":"2026-03-31T18:43:18","slug":"%d8%b3%d9%88%d9%82-%d8%a7%d9%84%d8%b9%d8%a8%d8%a7%d9%8a%d8%a7%d8%aa-%d9%88%d8%aa%d8%ac%d8%a7%d8%b1%d8%a9-%d8%a7%d9%84%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9","status":"publish","type":"page","link":"https:\/\/marketing-coaching.uk\/en\/%d8%b3%d9%88%d9%82-%d8%a7%d9%84%d8%b9%d8%a8%d8%a7%d9%8a%d8%a7%d8%aa-%d9%88%d8%aa%d8%ac%d8%a7%d8%b1%d8%a9-%d8%a7%d9%84%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9\/","title":{"rendered":"\u00a0\u0633\u0648\u0642 \u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0648\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0632\u0626\u0629"},"content":{"rendered":"\n<?php \n\/* Template Name: Abaya Market Guide *\/ \nget_header(); \n?>\n\n<script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Tajawal:wght@300;400;500;700;800&#038;display=swap\" rel=\"stylesheet\">\n<script src=\"https:\/\/cdn.jsdelivr.net\/npm\/chart.js\"><\/script>\n\n<script>\n    tailwind.config = {\n        theme: {\n            extend: {\n                colors: {\n                    brand: { light: '#FDE68A', DEFAULT: '#D97706', dark: '#92400E' },\n                    accent: { DEFAULT: '#115E59', light: '#CCFBF1' }\n                }\n            }\n        }\n    }\n<\/script>\n\n<style>\n    \/* Scoped to the wrapper instead of the body *\/\n    .abaya-guide-wrapper {\n        font-family: 'Tajawal', sans-serif;\n        background-color: #FAFAF9; \/* stone-50 *\/\n        color: #292524; \/* stone-800 *\/\n        scroll-behavior: smooth;\n    }\n    \n    \/* Mandatory Chart Container Styling *\/\n    .chart-container {\n        position: relative;\n        width: 100%;\n        max-width: 600px;\n        margin-left: auto;\n        margin-right: auto;\n        height: 300px;\n        max-height: 400px;\n    }\n    \n    @media (min-width: 768px) {\n        .chart-container { height: 350px; }\n    }\n\n    .tab-active {\n        border-bottom: 2px solid #B45309; \/* amber-700 *\/\n        color: #B45309;\n        font-weight: 700;\n        background-color: #FEF3C7; \/* amber-50 *\/\n    }\n\n    \/* Custom Scrollbar *\/\n    .abaya-guide-wrapper ::-webkit-scrollbar { width: 8px; }\n    .abaya-guide-wrapper ::-webkit-scrollbar-track { background: #E7E5E4; }\n    .abaya-guide-wrapper ::-webkit-scrollbar-thumb { background: #A8A29E; border-radius: 4px; }\n    .abaya-guide-wrapper ::-webkit-scrollbar-thumb:hover { background: #78716C; }\n\n    \/* Card Hover Effects *\/\n    .case-card { transition: transform 0.3s ease, box-shadow 0.3s ease; }\n    .case-card:hover { transform: translateY(-5px); box-shadow: 0 10px 25px -5px rgba(0, 0, 0, 0.1); }\n<\/style>\n\n<div class=\"abaya-guide-wrapper antialiased selection:bg-brand-light selection:text-brand-dark w-full\" dir=\"rtl\">\n\n    <nav class=\"bg-white\/95 backdrop-blur shadow-sm sticky top-0 z-50 border-b border-stone-200\">\n        <div class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8\">\n            <div class=\"flex justify-between h-16\">\n                <div class=\"flex items-center\">\n                    <span class=\"text-2xl font-black text-brand-dark tracking-tight\">\u0631\u0624\u064a\u0629<span class=\"text-accent\">\u0627\u0644\u0633\u0648\u0642<\/span><\/span>\n                <\/div>\n                <div class=\"hidden md:flex items-center space-x-6 space-x-reverse text-sm font-bold\">\n                    <a href=\"#market\" class=\"text-stone-600 hover:text-brand transition-colors\">\u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0645\u0648\u0627\u0633\u0645<\/a>\n                    <a href=\"#infra\" class=\"text-stone-600 hover:text-brand transition-colors\">\u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629<\/a>\n                    <a href=\"#marketing\" class=\"text-stone-600 hover:text-brand transition-colors\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/a>\n                    <a href=\"#cases\" class=\"text-stone-600 hover:text-brand transition-colors\">\u0646\u0645\u0627\u0630\u062c \u0646\u0627\u062c\u062d\u0629<\/a>\n                    <a href=\"#sources\" class=\"text-stone-600 hover:text-brand transition-colors\">\u0627\u0644\u0645\u0635\u0627\u062f\u0631<\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/nav>\n\n    <header class=\"bg-gradient-to-b from-stone-100 to-stone-50 py-20 border-b border-stone-200\">\n        <div class=\"max-w-5xl mx-auto px-4 text-center\">\n            <span class=\"inline-block py-1 px-3 rounded-full bg-brand-light\/50 text-brand-dark text-sm font-bold mb-4 border border-brand\/20\">\u062a\u062d\u062f\u064a\u062b 2024 &#8211; 2025<\/span>\n            <h1 class=\"text-4xl md:text-6xl font-extrabold text-stone-900 mb-6 leading-tight\">\n                \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u062e\u062a\u0631\u0627\u0642 \u0633\u0648\u0642 <br\/><span class=\"text-transparent bg-clip-text bg-gradient-to-r from-brand-dark to-accent\">\u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0648\u0627\u0644\u0646\u0642\u0627\u0628\u0627\u062a<\/span>\n            <\/h1>\n            <p class=\"text-xl text-stone-600 max-w-3xl mx-auto leading-relaxed font-medium\">\n                \u062f\u0644\u064a\u0644 \u062a\u0641\u0627\u0639\u0644\u064a \u0645\u062a\u0642\u062f\u0645 \u064a\u062f\u0645\u062c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0627\u0644\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629\u060c \u0648\u062f\u0631\u0627\u0633\u0627\u062a \u062d\u0627\u0644\u0629 \u0644\u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u062d\u0642\u064a\u0642\u064a\u0629 \u0623\u062b\u0628\u062a\u062a \u0646\u062c\u0627\u062d\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a.\n            <\/p>\n        <\/div>\n    <\/header>\n\n    <main class=\"max-w-7xl mx-auto px-4 sm:px-6 lg:px-8 py-16 space-y-24\">\n\n        <section id=\"market\" class=\"scroll-mt-24\">\n            <div class=\"mb-10 text-center max-w-3xl mx-auto\">\n                <h2 class=\"text-3xl font-extrabold text-stone-800 mb-4\">1. \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629 \u0627\u0644\u0633\u0648\u0642 \u0648\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0630\u0631\u0648\u0629<\/h2>\n                <p class=\"text-lg text-stone-600\">\n                    \u0627\u0644\u0646\u062c\u0627\u062d \u0644\u0627 \u064a\u0639\u062a\u0645\u062f \u0641\u0642\u0637 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0628\u0644 \u0639\u0644\u0649 \u062a\u0648\u0642\u064a\u062a \u0625\u0637\u0644\u0627\u0642\u0647. \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a \u064a\u062a\u0645\u064a\u0632 \u0628\u0645\u0648\u0627\u0633\u0645 \u0634\u0631\u0627\u0626\u064a\u0629 \u0636\u062e\u0645\u0629 \u062a\u062a\u0637\u0644\u0628 \u062a\u062e\u0637\u064a\u0637\u0627\u064b \u0645\u0633\u0628\u0642\u0627\u064b \u0644\u0644\u0645\u062e\u0632\u0648\u0646 \u0648\u0627\u0644\u062a\u0633\u0648\u064a\u0642.\n                <\/p>\n            <\/div>\n\n            <div class=\"grid grid-cols-1 lg:grid-cols-2 gap-8\">\n                <div class=\"bg-white p-6 rounded-2xl shadow-sm border border-stone-200\">\n                    <h3 class=\"text-lg font-bold text-stone-700 mb-2\">\u0634\u0631\u0627\u0626\u062d \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0648\u0627\u0644\u062a\u0633\u0639\u064a\u0631<\/h3>\n                    <p class=\"text-sm text-stone-500 mb-4\">\u062a\u0648\u0632\u0639 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u064a\u0648\u0645\u064a \u0648\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0627\u062a \u0627\u0644\u0641\u0627\u062e\u0631\u0629.<\/p>\n                    <div class=\"chart-container\">\n                        <canvas id=\"marketChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n\n                <div class=\"bg-white p-6 rounded-2xl shadow-sm border border-stone-200\">\n                    <h3 class=\"text-lg font-bold text-stone-700 mb-2\">\u062f\u0648\u0631\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0633\u0646\u0648\u064a\u0629 (Seasonality)<\/h3>\n                    <p class=\"text-sm text-stone-500 mb-4\">\u0645\u0624\u0634\u0631 \u062a\u0642\u062f\u064a\u0631\u064a \u0644\u062d\u062c\u0645 \u0627\u0644\u0637\u0644\u0628 \u062e\u0644\u0627\u0644 \u0623\u0634\u0647\u0631 \u0627\u0644\u0633\u0646\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629.<\/p>\n                    <div class=\"chart-container\">\n                        <canvas id=\"seasonalityChart\"><\/canvas>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"mt-8 bg-accent-light\/30 border border-accent\/20 p-6 rounded-2xl\">\n                <h4 class=\"font-bold text-accent mb-3 text-xl\">\ud83d\udca1 \u0631\u0624\u0649 \u0625\u0636\u0627\u0641\u064a\u0629 \u0644\u0644\u0645\u0646\u062a\u062c\u0627\u062a:<\/h4>\n                <ul class=\"grid grid-cols-1 md:grid-cols-2 gap-4 text-stone-700\">\n                    <li class=\"flex items-start\"><span class=\"text-brand ml-2\">\u25aa<\/span> <strong>\u0645\u0648\u0633\u0645 \u0627\u0644\u0634\u062a\u0627\u0621:<\/strong> \u064a\u0634\u0647\u062f \u0637\u0644\u0628\u0627\u064b \u0647\u0627\u0626\u0644\u0627\u064b \u0639\u0644\u0649 \u062e\u0627\u0645\u0627\u062a &#8220;\u0627\u0644\u062c\u0648\u062e&#8221; \u0648 &#8220;\u0627\u0644\u0634\u0627\u0645\u0648\u0627\u0647&#8221;\u060c \u0648\u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0627\u0644\u062b\u0642\u064a\u0644\u0629 (\u0627\u0644\u0641\u0631\u0648) \u0644\u0644\u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u0634\u0645\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u0648\u0633\u0637\u0649.<\/li>\n                    <li class=\"flex items-start\"><span class=\"text-brand ml-2\">\u25aa<\/span> <strong>\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0623\u0639\u064a\u0627\u062f:<\/strong> \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u064a\u062a\u062d\u0648\u0644 \u0644\u0644\u0634\u0643 \u0627\u0644\u064a\u062f\u0648\u064a\u060c \u0627\u0644\u062a\u0637\u0631\u064a\u0632 \u0627\u0644\u0641\u0627\u062e\u0631\u060c \u0627\u0644\u0623\u0642\u0645\u0634\u0629 \u0627\u0644\u0644\u0627\u0645\u0639\u0629 (\u0627\u0644\u062a\u0631\u062a\u0631\u060c \u0627\u0644\u062a\u0641\u062a\u0627\u060c \u0627\u0644\u062d\u0631\u064a\u0631).<\/li>\n                    <li class=\"flex items-start\"><span class=\"text-brand ml-2\">\u25aa<\/span> <strong>\u0627\u0644\u0639\u0648\u062f\u0629 \u0644\u0644\u0645\u062f\u0627\u0631\u0633 \u0648\u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a:<\/strong> \u0630\u0631\u0648\u0629 \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u064a\u0629\u060c \u0627\u0644\u0643\u0631\u064a\u0628 \u0627\u0644\u064a\u0627\u0628\u0627\u0646\u064a \u0627\u0644\u0645\u0642\u0627\u0648\u0645 \u0644\u0644\u062a\u062c\u0639\u062f\u060c \u0627\u0644\u0646\u0642\u0627\u0628\u0627\u062a \u0627\u0644\u0645\u0637\u0627\u0637\u064a\u0629 \u0627\u0644\u0639\u0645\u0644\u064a\u0629.<\/li>\n                    <li class=\"flex items-start\"><span class=\"text-brand ml-2\">\u25aa<\/span> <strong>\u064a\u0648\u0645 \u0627\u0644\u062a\u0623\u0633\u064a\u0633 \u0648\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0648\u0637\u0646\u064a:<\/strong> \u0639\u0628\u0627\u064a\u0627\u062a \u0628\u062a\u0635\u0627\u0645\u064a\u0645 \u062a\u0631\u0627\u062b\u064a\u0629 \u0648\u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0645\u062d\u062f\u0648\u062f\u0629 (Limited Editions).<\/li>\n                <\/ul>\n            <\/div>\n        <\/section>\n\n        <section id=\"cases\" class=\"scroll-mt-24\">\n            <div class=\"mb-10 border-r-4 border-brand pr-4\">\n                <h2 class=\"text-3xl font-extrabold text-stone-800 mb-3\">2. \u0646\u0645\u0627\u0630\u062c \u062d\u0642\u064a\u0642\u064a\u0629 \u0631\u0627\u0626\u062f\u0629 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a<\/h2>\n                <p class=\"text-lg text-stone-600 max-w-4xl\">\n                    \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0627\u0644\u0646\u0627\u062c\u062d\u064a\u0646 \u0647\u064a \u0623\u0641\u0636\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u0641\u0647\u0645 \u0622\u0644\u064a\u0627\u062a \u0627\u0644\u0633\u0648\u0642. \u0625\u0644\u064a\u0643 3 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0637\u0628\u0642\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629 \u0648\u062d\u0642\u0642\u062a \u0647\u064a\u0645\u0646\u0629 \u0641\u064a \u0634\u0631\u064a\u062d\u062a\u0647\u0627:\n                <\/p>\n            <\/div>\n\n            <div class=\"grid grid-cols-1 md:grid-cols-3 gap-6\">\n                <div class=\"case-card bg-white p-8 rounded-2xl border border-stone-200 relative overflow-hidden flex flex-col h-full\">\n                    <div class=\"absolute top-0 right-0 w-16 h-16 bg-brand-light\/30 rounded-bl-full -z-10\"><\/div>\n                    <div class=\"w-16 h-16 bg-stone-900 text-white rounded-xl flex items-center justify-center text-2xl font-black mb-6 shadow-md\">\u062c<\/div>\n                    <h3 class=\"text-2xl font-bold text-stone-800 mb-2\">\u0639\u0628\u0627\u064a\u0627\u062a \u062c\u0648\u0647\u0631\u0629 (Johara)<\/h3>\n                    <p class=\"text-sm text-brand font-bold mb-4\">\u0628\u0637\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u064a\u0648\u0645\u064a \u0648\u0627\u0644\u062a\u0648\u0633\u0639 (Scale)<\/p>\n                    <div class=\"flex-grow space-y-3 text-stone-600 text-sm\">\n                        <p><strong>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629:<\/strong> \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0639\u0644\u0649 \u0634\u0631\u064a\u062d\u0629 &#8220;\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u064a\u0648\u0645\u064a \u0648\u0627\u0644\u0645\u0643\u062a\u0628\u064a&#8221; \u0628\u0623\u0633\u0639\u0627\u0631 \u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u062c\u062f\u0627\u064b \u0648\u062a\u0635\u0627\u0645\u064a\u0645 \u0639\u0645\u0644\u064a\u0629 \u0633\u0627\u062f\u0629 \u0623\u0648 \u0628\u062a\u0641\u0627\u0635\u064a\u0644 \u0628\u0633\u064a\u0637\u0629.<\/p>\n                        <p><strong>\u0633\u0631 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062a\u0642\u0646\u064a:<\/strong> \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u0628\u0643\u0631 \u0639\u0644\u0649 \u0628\u0648\u0627\u0628\u0627\u062a \u0627\u0644\u062f\u0641\u0639 \u0627\u0644\u0622\u062c\u0644 (\u062a\u0627\u0628\u064a\/\u062a\u0645\u0627\u0631\u0627) \u0645\u0645\u0627 \u0631\u0641\u0639 \u0633\u0644\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0627\u062a\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0644\u062a\u0637\u0628\u064a\u0642 \u062c\u0648\u0627\u0644 \u0645\u0645\u062a\u0627\u0632 \u0644\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0637\u0644\u0628\u060c \u0648\u062e\u062f\u0645\u0629 \u0627\u0633\u062a\u0631\u062c\u0627\u0639 \u0645\u0631\u0646\u0629 \u062a\u0628\u0646\u064a \u0627\u0644\u062b\u0642\u0629.<\/p>\n                        <p><strong>\u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u0625\u0639\u0627\u062f\u0629 \u0627\u0633\u062a\u0647\u062f\u0627\u0641 (Retargeting) \u0645\u0643\u062b\u0641 \u062c\u062f\u0627\u064b\u060c \u0648\u062a\u0639\u0627\u0648\u0646 \u0645\u0639 \u0634\u0631\u064a\u062d\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0635\u0627\u0646\u0639\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0645\u062a\u0648\u0633\u0637\u0627\u062a (Mid-tier).<\/p>\n                    <\/div>\n                <\/div>\n\n                <div class=\"case-card bg-white p-8 rounded-2xl border border-stone-200 relative overflow-hidden flex flex-col h-full\">\n                    <div class=\"absolute top-0 right-0 w-16 h-16 bg-accent-light\/50 rounded-bl-full -z-10\"><\/div>\n                    <div class=\"w-16 h-16 bg-accent text-white rounded-xl flex items-center justify-center text-2xl font-black mb-6 shadow-md\">\u062d<\/div>\n                    <h3 class=\"text-2xl font-bold text-stone-800 mb-2\">\u0639\u0628\u0627\u064a\u0627\u062a \u062d\u0648\u0631\u0627\u0621 \/ \u0628\u0644\u0627\u0646\u0643<\/h3>\n                    <p class=\"text-sm text-accent font-bold mb-4\">\u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0630\u0643\u064a \u0644\u062c\u064a\u0644 Z \u0648\u062a\u064a\u0643 \u062a\u0648\u0643<\/p>\n                    <div class=\"flex-grow space-y-3 text-stone-600 text-sm\">\n                        <p><strong>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629:<\/strong> \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0642\u0635\u0651\u0627\u062a (Cuts) \u0627\u0644\u0639\u0635\u0631\u064a\u0629\u060c \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u062c\u0631\u064a\u0626\u0629 (\u063a\u064a\u0631 \u0627\u0644\u0623\u0633\u0648\u062f)\u060c \u0648\u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u0644\u0648\u0646\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u0627\u0633\u0628 \u0627\u0644\u0633\u0641\u0631 \u0648\u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a.<\/p>\n                        <p><strong>\u0633\u0631 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062a\u0642\u0646\u064a:<\/strong> \u0648\u0627\u062c\u0647\u0629 \u0645\u062a\u062c\u0631 (UI) \u0646\u0638\u064a\u0641\u0629 \u062c\u062f\u0627\u064b \u0648\u0645\u0631\u064a\u062d\u0629 \u0644\u0644\u0639\u064a\u0646\u060c \u0635\u0648\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0641\u064a \u0625\u0636\u0627\u0621\u0629 \u0637\u0628\u064a\u0639\u064a\u0629 \u0648\u0644\u064a\u0633\u062a \u0627\u0633\u062a\u0648\u062f\u064a\u0648 \u062a\u0642\u0644\u064a\u062f\u064a \u0644\u062a\u0628\u062f\u0648 \u0623\u0643\u062b\u0631 \u0648\u0627\u0642\u0639\u064a\u0629.<\/p>\n                        <p><strong>\u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u0627\u0644\u0647\u064a\u0645\u0646\u0629 \u0639\u0644\u0649 &#8220;\u062a\u064a\u0643 \u062a\u0648\u0643&#8221; \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0641\u064a\u062f\u064a\u0648\u0647\u0627\u062a \u0627\u0644\u0639\u0641\u0648\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u062d\u0631\u0643\u0629 \u0627\u0644\u0642\u0645\u0627\u0634 \u0645\u0639 \u0627\u0644\u0635\u0648\u062a\u064a\u0627\u062a \u0627\u0644\u0631\u0627\u0626\u062c\u0629 (Trending Audio).<\/p>\n                    <\/div>\n                <\/div>\n\n                <div class=\"case-card bg-stone-900 p-8 rounded-2xl border border-stone-800 relative overflow-hidden flex flex-col h-full\">\n                    <div class=\"absolute top-0 right-0 w-16 h-16 bg-stone-700\/50 rounded-bl-full -z-10\"><\/div>\n                    <div class=\"w-16 h-16 bg-stone-100 text-stone-900 rounded-xl flex items-center justify-center text-2xl font-black mb-6 shadow-md\">\u0648<\/div>\n                    <h3 class=\"text-2xl font-bold text-white mb-2\">\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0645\u0635\u0645\u0645\u0627\u062a (\u0645\u062b\u0644 \u0648\u0639\u062f)<\/h3>\n                    <p class=\"text-sm text-stone-400 font-bold mb-4\">\u0627\u0644\u0646\u062f\u0631\u0629\u060c \u0627\u0644\u0641\u062e\u0627\u0645\u0629\u060c \u0648\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0627\u062a<\/p>\n                    <div class=\"flex-grow space-y-3 text-stone-300 text-sm\">\n                        <p><strong>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629:<\/strong> \u0647\u0648\u0627\u0645\u0634 \u0631\u0628\u062d \u0639\u0627\u0644\u064a\u0629 \u062c\u062f\u0627\u064b (High-Ticket). \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u062a\u0635\u0645\u064a\u0645 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0645\u062d\u062f\u0648\u062f\u0629 (Collections) \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0645\u0633\u062a\u0645\u0631.<\/p>\n                        <p><strong>\u0633\u0631 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062a\u0642\u0646\u064a:<\/strong> \u062a\u062c\u0631\u0628\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u062a\u0648\u062d\u064a \u0628\u0627\u0644\u0641\u062e\u0627\u0645\u0629\u060c \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 &#8220;\u0627\u0644\u062a\u063a\u0644\u064a\u0641&#8221; (Packaging) \u0627\u0644\u0641\u0627\u062e\u0631 \u0643\u062c\u0632\u0621 \u0645\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0644\u064a\u062a\u0645 \u062a\u0635\u0648\u064a\u0631\u0647 \u0645\u0646 \u0642\u0628\u0644 \u0627\u0644\u0639\u0645\u064a\u0644\u0627\u062a.<\/p>\n                        <p><strong>\u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u0627\u0644\u0634\u062e\u0635\u064a\u0629 (Personal Branding) \u0644\u0644\u0645\u0635\u0645\u0645\u0629 \u0639\u0628\u0631 \u0633\u0646\u0627\u0628 \u0634\u0627\u062a\u060c \u0648\u0625\u0628\u0631\u0627\u0632 \u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0634\u0643 \u0627\u0644\u064a\u062f\u0648\u064a \u0627\u0644\u062f\u0642\u064a\u0642 \u0643\u0642\u064a\u0645\u0629 \u0645\u0636\u0627\u0641\u0629.<\/p>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n\n        <section id=\"infra\" class=\"scroll-mt-24\">\n            <div class=\"bg-white rounded-3xl shadow-sm border border-stone-200 overflow-hidden\">\n                <div class=\"p-8 md:p-10 border-b border-stone-100 bg-stone-50\">\n                    <h2 class=\"text-3xl font-bold text-stone-800 mb-2\">3. \u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0627\u0644\u062a\u0642\u0646\u064a\u0629<\/h2>\n                    <p class=\"text-stone-600\">\u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0627\u0644\u062a\u0628\u0648\u064a\u0628\u0627\u062a \u0623\u062f\u0646\u0627\u0647 \u0644\u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0627\u0644\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629.<\/p>\n                <\/div>\n                \n                <div class=\"flex flex-wrap border-b border-stone-200 bg-white\">\n                    <button onclick=\"switchTab('platform')\" id=\"tab-platform\" class=\"tab-active flex-1 min-w-[150px] py-4 px-4 text-center font-medium transition-colors focus:outline-none\">\u0627\u0644\u0645\u0646\u0635\u0629 \u0648\u0627\u0644\u0648\u0627\u062c\u0647\u0629<\/button>\n                    <button onclick=\"switchTab('payment')\" id=\"tab-payment\" class=\"flex-1 min-w-[150px] py-4 px-4 text-center font-medium text-stone-500 hover:text-stone-800 hover:bg-stone-50 transition-colors focus:outline-none\">\u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0627\u062a<\/button>\n                    <button onclick=\"switchTab('logistics')\" id=\"tab-logistics\" class=\"flex-1 min-w-[150px] py-4 px-4 text-center font-medium text-stone-500 hover:text-stone-800 hover:bg-stone-50 transition-colors focus:outline-none\">\u0627\u0644\u0644\u0648\u062c\u0633\u062a\u064a\u0627\u062a<\/button>\n                    <button onclick=\"switchTab('legal')\" id=\"tab-legal\" class=\"flex-1 min-w-[150px] py-4 px-4 text-center font-medium text-stone-500 hover:text-stone-800 hover:bg-stone-50 transition-colors focus:outline-none\">\u0627\u0644\u062a\u0631\u0627\u062e\u064a\u0635<\/button>\n                <\/div>\n\n                <div class=\"p-8 md:p-12 min-h-[300px] bg-white\">\n                    <div id=\"content-platform\" class=\"w-full animate-fade-in\">\n                        <h3 class=\"text-2xl font-bold text-stone-800 mb-6 flex items-center\"><span class=\"text-3xl ml-2\">\ud83d\udcbb<\/span> \u0645\u0646\u0635\u0629 \u0627\u0644\u0645\u062a\u062c\u0631 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/h3>\n                        <div class=\"grid md:grid-cols-2 gap-8\">\n                            <div>\n                                <h4 class=\"font-bold text-brand-dark mb-2\">\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0640 SaaS \u0627\u0644\u0645\u062d\u0644\u064a\u0629:<\/h4>\n                                <p class=\"text-stone-600 mb-4\">&#8220;\u0633\u0644\u0629&#8221; \u0648 &#8220;\u0632\u062f&#8221; \u0647\u0645\u0627 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0633\u0631\u0639 \u0648\u0627\u0644\u0623\u0643\u062b\u0631 \u062a\u0643\u0627\u0645\u0644\u0627\u064b \u0645\u0639 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a (\u062f\u0641\u0639\u060c \u0634\u062d\u0646\u060c \u0641\u0648\u0627\u062a\u064a\u0631). \u0645\u0646\u0627\u0633\u0628\u0629 \u062c\u062f\u0627\u064b \u0644\u0644\u0628\u062f\u0627\u064a\u0627\u062a \u0648\u062d\u062a\u0649 \u0627\u0644\u062a\u0648\u0633\u0639 \u0627\u0644\u0645\u062a\u0648\u0633\u0637.<\/p>\n                                <h4 class=\"font-bold text-brand-dark mb-2\">\u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0648\u062d\u0629 (WooCommerce \/ Shopify):<\/h4>\n                                <p class=\"text-stone-600\">\u062a\u0645\u0646\u062d \u062a\u062d\u0643\u0645\u0627\u064b \u0643\u0627\u0645\u0644\u0627\u064b \u0628\u0627\u0644\u0648\u0627\u062c\u0647\u0629 (UI\/UX) \u0648\u0645\u0631\u0648\u0646\u0629 \u0641\u064a \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629. \u064a\u0641\u0636\u0644\u0647\u0627 \u0645\u0646 \u064a\u0628\u062d\u062b \u0639\u0646 \u0647\u0648\u064a\u0629 \u0628\u0635\u0631\u064a\u0629 \u0644\u0627 \u062a\u062a\u0634\u0627\u0628\u0647 \u0645\u0639 \u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0623\u062e\u0631\u0649.<\/p>\n                            <\/div>\n                            <div class=\"bg-stone-50 p-6 rounded-xl border border-stone-200\">\n                                <h4 class=\"font-bold text-stone-800 mb-3\">\u0639\u0646\u0627\u0635\u0631 UI\/UX \u062d\u0627\u0633\u0645\u0629 \u0644\u0644\u0639\u0628\u0627\u064a\u0627\u062a:<\/h4>\n                                <ul class=\"space-y-2 text-sm text-stone-700\">\n                                    <li>\u2713 \u062c\u062f\u0648\u0644 \u0645\u0642\u0627\u0633\u0627\u062a (Size Guide) \u0648\u0627\u0636\u062d \u0648\u0645\u0628\u0633\u0637 \u062c\u062f\u0627\u064b.<\/li>\n                                    <li>\u2713 \u062e\u0627\u0635\u064a\u0629 &#8220;\u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u0637\u0648\u0644&#8221; \u0623\u0648 \u0625\u0636\u0627\u0641\u0629 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0642\u0628\u0644 \u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0644\u0644\u0633\u0644\u0629.<\/li>\n                                    <li>\u2713 \u0635\u0648\u0631 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062f\u0642\u0629 \u0645\u0639 \u062e\u0627\u0635\u064a\u0629 \u0627\u0644\u062a\u0642\u0631\u064a\u0628 (Zoom) \u0644\u0631\u0624\u064a\u0629 \u0646\u0633\u064a\u062c \u0627\u0644\u0642\u0645\u0627\u0634.<\/li>\n                                    <li>\u2713 \u0633\u0631\u0639\u0629 \u062a\u062d\u0645\u064a\u0644 \u0627\u0644\u0635\u0641\u062d\u0629 \u0639\u0628\u0631 \u0627\u0644\u062c\u0648\u0627\u0644 (Mobile-first indexing).<\/li>\n                                <\/ul>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\n                    <div id=\"content-payment\" class=\"w-full hidden animate-fade-in\">\n                        <h3 class=\"text-2xl font-bold text-stone-800 mb-6 flex items-center\"><span class=\"text-3xl ml-2\">\ud83d\udcb3<\/span> \u0628\u0648\u0627\u0628\u0627\u062a \u0627\u0644\u062f\u0641\u0639 \u0648\u0645\u062d\u0641\u0632\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621<\/h3>\n                        <div class=\"grid md:grid-cols-2 gap-6\">\n                            <div class=\"bg-brand-light\/20 p-6 rounded-xl border border-brand\/20\">\n                                <h4 class=\"font-bold text-brand-dark mb-2 text-xl\">\u0627\u0644\u062f\u0641\u0639 \u0627\u0644\u0622\u062c\u0644 (Buy Now, Pay Later)<\/h4>\n                                <p class=\"text-stone-700 mb-2\">\u062a\u0643\u0627\u0645\u0644 \u0627\u0644\u0645\u062a\u062c\u0631 \u0645\u0639 <strong>\u062a\u0627\u0628\u064a (Tabby)<\/strong> \u0648 <strong>\u062a\u0645\u0627\u0631\u0627 (Tamara)<\/strong> \u0644\u0645 \u064a\u0639\u062f \u062e\u064a\u0627\u0631\u0627\u064b \u062a\u0643\u0645\u064a\u0644\u064a\u0627\u064b\u060c \u0628\u0644 \u0647\u0648 \u0623\u0633\u0627\u0633\u064a \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a.<\/p>\n                                <p class=\"text-sm text-stone-500\">\u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a\u0627\u062a \u062a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0623\u0646 \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0623\u0632\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u0641\u0639\u0644 \u0647\u0630\u0647 \u0627\u0644\u062e\u062f\u0645\u0629 \u062a\u0631\u062a\u0641\u0639 \u0644\u062f\u064a\u0647\u0627 \u0642\u064a\u0645\u0629 \u0627\u0644\u0633\u0644\u0629 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629 (AOV) \u0628\u0646\u0633\u0628\u0629 \u062a\u062a\u062c\u0627\u0648\u0632 40%\u060c \u0648\u062a\u0642\u0644 \u0646\u0633\u0628\u0629 \u0627\u0644\u0633\u0644\u0627\u062a \u0627\u0644\u0645\u062a\u0631\u0648\u0643\u0629.<\/p>\n                            <\/div>\n                            <div class=\"space-y-4\">\n                                <div class=\"p-4 border border-stone-200 rounded-lg flex items-center justify-between\">\n                                    <span class=\"font-bold text-stone-800\">Apple Pay<\/span>\n                                    <span class=\"text-xs bg-accent text-white px-2 py-1 rounded\">\u0623\u0639\u0644\u0649 \u0646\u0633\u0628\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/span>\n                                <\/div>\n                                <div class=\"p-4 border border-stone-200 rounded-lg flex items-center justify-between\">\n                                    <span class=\"font-bold text-stone-800\">\u0645\u062f\u0649 (Mada)<\/span>\n                                    <span class=\"text-xs bg-stone-200 text-stone-700 px-2 py-1 rounded\">\u0623\u0633\u0627\u0633\u064a<\/span>\n                                <\/div>\n                                <div class=\"p-4 border border-stone-200 rounded-lg flex items-center justify-between\">\n                                    <span class=\"font-bold text-stone-800\">\u0627\u0644\u0628\u0637\u0627\u0642\u0627\u062a \u0627\u0644\u0627\u0626\u062a\u0645\u0627\u0646\u064a\u0629 (Visa\/Mastercard)<\/span>\n                                    <span class=\"text-xs bg-stone-200 text-stone-700 px-2 py-1 rounded\">\u0623\u0633\u0627\u0633\u064a<\/span>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\n                    <div id=\"content-logistics\" class=\"w-full hidden animate-fade-in\">\n                        <h3 class=\"text-2xl font-bold text-stone-800 mb-6 flex items-center\"><span class=\"text-3xl ml-2\">\ud83d\udce6<\/span> \u0627\u0644\u0634\u062d\u0646 \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0631\u062a\u062c\u0639\u0627\u062a<\/h3>\n                        <p class=\"text-stone-700 mb-6\">\u0627\u0644\u0639\u0645\u064a\u0644\u0629 \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629 \u062a\u062a\u0648\u0642\u0639 \u0627\u0633\u062a\u0644\u0627\u0645\u0627\u064b \u0633\u0631\u064a\u0639\u0627\u064b \u0648\u062a\u063a\u0644\u064a\u0641\u0627\u064b \u064a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0646\u0638\u0627\u0641\u0629 \u0627\u0644\u0639\u0628\u0627\u0621\u0629 \u0648\u0643\u064a\u0651\u0647\u0627 \u0642\u062f\u0631 \u0627\u0644\u0625\u0645\u0643\u0627\u0646.<\/p>\n                        <div class=\"grid md:grid-cols-3 gap-4\">\n                            <div class=\"p-5 border border-stone-200 rounded-xl\">\n                                <h4 class=\"font-bold text-stone-800 mb-2\">\u0627\u0644\u0645\u064a\u0644 \u0627\u0644\u0623\u062e\u064a\u0631 (\u0627\u0644\u0645\u062f\u0646 \u0627\u0644\u0643\u0628\u0631\u0649)<\/h4>\n                                <p class=\"text-sm text-stone-600\">\u0634\u0631\u0643\u0627\u062a \u0645\u062b\u0644 J&#038;T, \u0628\u0631\u0642\u060c \u0623\u0648 \u0641\u0627\u0633\u062a\u0644\u0648 \u062a\u0648\u0641\u0631 \u062a\u0648\u0635\u064a\u0644\u0627\u064b \u0633\u0631\u064a\u0639\u0627\u064b (\u0646\u0641\u0633 \u0627\u0644\u064a\u0648\u0645 \u0623\u0648 \u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u062a\u0627\u0644\u064a) \u0644\u0644\u0631\u064a\u0627\u0636 \u0648\u062c\u062f\u0629 \u0648\u0627\u0644\u062f\u0645\u0627\u0645.<\/p>\n                            <\/div>\n                            <div class=\"p-5 border border-stone-200 rounded-xl\">\n                                <h4 class=\"font-bold text-stone-800 mb-2\">\u0627\u0644\u062a\u063a\u0637\u064a\u0629 \u0627\u0644\u0634\u0627\u0645\u0644\u0629 (\u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0646\u0627\u0637\u0642)<\/h4>\n                                <p class=\"text-sm text-stone-600\">\u0623\u0631\u0627\u0645\u0643\u0633 \u0648\u0633\u0645\u0633\u0627 \u062e\u064a\u0627\u0631\u0627\u062a \u0645\u0648\u062b\u0648\u0642\u0629 \u0644\u0644\u0648\u0635\u0648\u0644 \u0644\u0644\u0645\u062f\u0646 \u0648\u0627\u0644\u0645\u062d\u0627\u0641\u0638\u0627\u062a \u0627\u0644\u0637\u0631\u0641\u064a\u0629 \u0628\u062f\u0642\u0629 \u0639\u0627\u0644\u064a\u0629.<\/p>\n                            <\/div>\n                            <div class=\"p-5 bg-stone-900 text-white rounded-xl\">\n                                <h4 class=\"font-bold text-brand-light mb-2\">\u0633\u064a\u0627\u0633\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u062c\u0627\u0639 (\u0627\u0644\u0633\u0631)<\/h4>\n                                <p class=\"text-sm text-stone-300\">\u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u062a\u064a \u062a\u0648\u0641\u0631 &#8220;\u0627\u0633\u062a\u0631\u062c\u0627\u0639 \u0645\u062c\u0627\u0646\u064a \u0623\u0648 \u0633\u0647\u0644&#8221; \u062a\u0632\u064a\u062f \u0644\u062f\u064a\u0647\u0627 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0628\u0634\u0643\u0644 \u0636\u062e\u0645\u060c \u0644\u0623\u0646 \u0627\u0644\u0639\u0628\u0627\u0621\u0629 \u0645\u0646\u062a\u062c \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0634\u062e\u0635\u064a.<\/p>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n\n                    <div id=\"content-legal\" class=\"w-full hidden animate-fade-in\">\n                        <h3 class=\"text-2xl font-bold text-stone-800 mb-6 flex items-center\"><span class=\"text-3xl ml-2\">\u2696\ufe0f<\/span> \u0627\u0644\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0646\u0638\u0627\u0645\u064a\u0629 \u0648\u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629<\/h3>\n                        <div class=\"space-y-4 max-w-2xl\">\n                            <div class=\"flex p-4 bg-stone-50 border border-stone-200 rounded-lg\">\n                                <div class=\"text-2xl mr-4 text-brand\">\u0661<\/div>\n                                <div>\n                                    <h4 class=\"font-bold text-stone-800\">\u0627\u0644\u0633\u062c\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0623\u0648 \u0648\u062b\u064a\u0642\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062d\u0631<\/h4>\n                                    <p class=\"text-sm text-stone-600\">\u0627\u0644\u0623\u0633\u0627\u0633 \u0627\u0644\u0642\u0627\u0646\u0648\u0646\u064a \u0644\u0644\u0639\u0645\u0644. \u0648\u062b\u064a\u0642\u0629 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062d\u0631 \u0645\u0645\u062a\u0627\u0632\u0629 \u0644\u0644\u0628\u062f\u0627\u064a\u0627\u062a \u0648\u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0645\u062a\u0646\u0627\u0647\u064a\u0629 \u0627\u0644\u0635\u063a\u0631.<\/p>\n                                <\/div>\n                            <\/div>\n                            <div class=\"flex p-4 bg-stone-50 border border-stone-200 rounded-lg\">\n                                <div class=\"text-2xl mr-4 text-brand\">\u0662<\/div>\n                                <div>\n                                    <h4 class=\"font-bold text-stone-800\">\u0627\u0644\u0645\u0631\u0643\u0632 \u0627\u0644\u0633\u0639\u0648\u062f\u064a \u0644\u0644\u0623\u0639\u0645\u0627\u0644 (\u062a\u0648\u062b\u064a\u0642 \u0627\u0644\u0645\u062a\u0627\u062c\u0631)<\/h4>\n                                    <p class=\"text-sm text-stone-600\">\u062e\u0637\u0648\u0629 \u0625\u0644\u0632\u0627\u0645\u064a\u0629 \u0644\u0631\u0628\u0637 \u0628\u0648\u0627\u0628\u0627\u062a \u0627\u0644\u062f\u0641\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0648\u0625\u0639\u0637\u0627\u0621 \u0634\u0639\u0627\u0631 \u0627\u0644\u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0644\u0644\u0645\u0634\u062a\u0631\u064a.<\/p>\n                                <\/div>\n                            <\/div>\n                            <div class=\"flex p-4 bg-stone-50 border border-stone-200 rounded-lg\">\n                                <div class=\"text-2xl mr-4 text-brand\">\u0663<\/div>\n                                <div>\n                                    <h4 class=\"font-bold text-stone-800\">\u0634\u0647\u0627\u062f\u0629 \u0636\u0631\u064a\u0628\u0629 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0636\u0627\u0641\u0629 (VAT)<\/h4>\n                                    <p class=\"text-sm text-stone-600\">\u0625\u0644\u0632\u0627\u0645\u064a\u0629 \u0641\u064a \u062d\u0627\u0644 \u062a\u062c\u0627\u0648\u0632\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0633\u0646\u0648\u064a\u0629 \u0627\u0644\u062d\u062f \u0627\u0644\u0645\u0627\u0646\u0639 (375,000 \u0631\u064a\u0627\u0644 \u0633\u0639\u0648\u062f\u064a).<\/p>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n\n        <section id=\"marketing\" class=\"scroll-mt-24\">\n            <div class=\"mb-10 text-center\">\n                <h2 class=\"text-3xl font-extrabold text-stone-800 mb-4\">4. \u0642\u0648\u0629 \u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0648\u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/h2>\n            <\/div>\n\n            <div class=\"bg-white p-8 rounded-2xl shadow-sm border border-stone-200\">\n                <div class=\"grid lg:grid-cols-3 gap-10 items-center\">\n                    <div class=\"lg:col-span-2 chart-container\">\n                        <canvas id=\"marketingChart\"><\/canvas>\n                    <\/div>\n                    \n                    <div class=\"space-y-6\">\n                        <div>\n                            <h4 class=\"text-xl font-bold text-stone-800 border-b pb-2 mb-3\">\u0633\u0646\u0627\u0628 \u0634\u0627\u062a \ud83d\udc7b<\/h4>\n                            <p class=\"text-sm text-stone-600\"><strong>\u0627\u0644\u0647\u062f\u0641:<\/strong> \u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629.<\/p>\n                            <p class=\"text-sm text-stone-500 mt-1\">\u0627\u0644\u0645\u0624\u062b\u0631\u0627\u062a \u064a\u0645\u062a\u0644\u0643\u0646 \u0642\u0648\u0629 \u0625\u0642\u0646\u0627\u0639 \u0639\u0627\u0644\u064a\u0629. \u0627\u0644\u062a\u063a\u0637\u064a\u0627\u062a \u062e\u0644\u0641 \u0627\u0644\u0643\u0648\u0627\u0644\u064a\u0633 (\u062a\u0635\u0648\u064a\u0631 \u0627\u0644\u0645\u0634\u063a\u0644\u060c \u0627\u0644\u0634\u062d\u0646) \u062a\u0628\u0646\u064a \u0648\u0644\u0627\u0621 \u0642\u0648\u064a.<\/p>\n                        <\/div>\n                        <div>\n                            <h4 class=\"text-xl font-bold text-stone-800 border-b pb-2 mb-3\">\u062a\u064a\u0643 \u062a\u0648\u0643 \ud83c\udfb5<\/h4>\n                            <p class=\"text-sm text-stone-600\"><strong>\u0627\u0644\u0647\u062f\u0641:<\/strong> \u0627\u0644\u0627\u0646\u062a\u0634\u0627\u0631 \u0627\u0644\u0633\u0631\u064a\u0639 (Virality) \u0648\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0641\u0626\u0627\u062a \u0623\u0635\u063a\u0631.<\/p>\n                            <p class=\"text-sm text-stone-500 mt-1\">\u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0639\u0636\u0648\u064a (Organic) \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u062c\u0648\u062f\u0629 \u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u0648\u0627\u0644\u062a\u0631\u0646\u062f \u064a\u062c\u0644\u0628 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0645\u062a\u0627\u0632\u0629 \u0628\u062a\u0643\u0644\u0641\u0629 \u0627\u0633\u062a\u062d\u0648\u0627\u0630 \u0623\u0642\u0644.<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/section>\n\n        <section id=\"sources\" class=\"scroll-mt-24 mb-16\">\n            <h2 class=\"text-2xl font-bold text-stone-800 mb-6 flex items-center\"><span class=\"text-2xl ml-2\">\ud83d\udcda<\/span> \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0648\u0627\u0644\u0645\u0631\u0627\u062c\u0639 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629<\/h2>\n            <div class=\"grid grid-cols-1 md:grid-cols-2 gap-4\">\n                <a href=\"#\" class=\"block p-5 bg-stone-100 rounded-xl hover:bg-stone-200 transition-colors border border-stone-200\">\n                    <h3 class=\"font-bold text-stone-800 mb-1\">\u062a\u0642\u0627\u0631\u064a\u0631 \u0645\u0646\u0635\u062a\u064a &#8220;\u0633\u0644\u0629&#8221; \u0648 &#8220;\u0632\u062f&#8221; \u0627\u0644\u0633\u0646\u0648\u064a\u0629<\/h3>\n                    <p class=\"text-sm text-stone-600\">\u0644\u0642\u0637\u0627\u0639 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u0627\u0644\u0623\u0632\u064a\u0627\u0621 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629\u060c \u062a\u0642\u062f\u0645 \u0623\u0631\u0642\u0627\u0645\u0627\u064b \u062f\u0642\u064a\u0642\u0629 \u0639\u0646 \u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u0633\u0644\u0627\u0644 \u0648\u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0627\u062a.<\/p>\n                <\/a>\n                <a href=\"#\" class=\"block p-5 bg-stone-100 rounded-xl hover:bg-stone-200 transition-colors border border-stone-200\">\n                    <h3 class=\"font-bold text-stone-800 mb-1\">\u062a\u0642\u0631\u064a\u0631 Checkout.com \u0644\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643<\/h3>\n                    <p class=\"text-sm text-stone-600\">\u0641\u064a \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637 (MENA e-commerce report) \u0648\u0627\u0644\u0630\u064a \u064a\u0648\u0636\u062d \u062a\u0646\u0627\u0645\u064a \u0627\u0644\u062f\u0641\u0639 \u0627\u0644\u0622\u062c\u0644 \u0648\u0627\u0644\u0640 Apple Pay.<\/p>\n                <\/a>\n                <a href=\"#\" class=\"block p-5 bg-stone-100 rounded-xl hover:bg-stone-200 transition-colors border border-stone-200\">\n                    <h3 class=\"font-bold text-stone-800 mb-1\">\u0627\u0644\u0647\u064a\u0626\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u0644\u0644\u0625\u062d\u0635\u0627\u0621 \u0628\u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629<\/h3>\n                    <p class=\"text-sm text-stone-600\">\u0646\u0634\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0646\u0645\u0648 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0648\u0646\u0633\u0628 \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a.<\/p>\n                <\/a>\n                <a href=\"#\" class=\"block p-5 bg-stone-100 rounded-xl hover:bg-stone-200 transition-colors border border-stone-200\">\n                    <h3 class=\"font-bold text-stone-800 mb-1\">\u0645\u062c\u0644\u0633 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629<\/h3>\n                    <p class=\"text-sm text-stone-600\">\u0627\u0644\u0623\u0646\u0638\u0645\u0629 \u0648\u0627\u0644\u062a\u0634\u0631\u064a\u0639\u0627\u062a \u0627\u0644\u0635\u0627\u062f\u0631\u0629 \u0639\u0646 \u0648\u0632\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u0629 \u0644\u062a\u0646\u0638\u064a\u0645 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u062c\u0627\u0639.<\/p>\n                <\/a>\n            <\/div>\n        <\/section>\n\n    <\/main>\n\n    <footer class=\"bg-stone-900 py-10 text-center text-stone-400\">\n        <div class=\"max-w-7xl mx-auto px-4\">\n            <span class=\"text-2xl font-black text-white tracking-tight opacity-50 mb-4 block\">\u0631\u0624\u064a\u0629<span class=\"text-accent\">\u0627\u0644\u0633\u0648\u0642<\/span><\/span>\n            <p>\u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u062a\u0642\u0631\u064a\u0631 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a. \u0635\u064f\u0645\u0645 \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0644\u062f\u0639\u0645 \u0631\u0648\u0627\u062f \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0641\u064a \u0642\u0637\u0627\u0639 \u0627\u0644\u0623\u0632\u064a\u0627\u0621 \u0627\u0644\u0633\u0639\u0648\u062f\u064a.<\/p>\n        <\/div>\n    <\/footer>\n\n<\/div>\n\n<script>\n    \/\/ --- Interactivity: Tabs for Infrastructure ---\n    function switchTab(tabId) {\n        const tabs = ['platform', 'payment', 'logistics', 'legal'];\n        \n        tabs.forEach(id => {\n            const tabBtn = document.getElementById(`tab-${id}`);\n            const contentDiv = document.getElementById(`content-${id}`);\n            \n            if (id === tabId) {\n                tabBtn.classList.add('tab-active');\n                tabBtn.classList.remove('text-stone-500');\n                contentDiv.classList.remove('hidden');\n            } else {\n                tabBtn.classList.remove('tab-active');\n                tabBtn.classList.add('text-stone-500');\n                contentDiv.classList.add('hidden');\n            }\n        });\n    }\n\n    \/\/ --- Chart.js Implementations ---\n    document.addEventListener('DOMContentLoaded', function() {\n        \n        const brandColor = '#D97706'; \/\/ amber-600\n        const brandLight = '#FDE68A'; \/\/ amber-200\n        const accentColor = '#115E59'; \/\/ teal-800\n        const darkStone = '#292524'; \/\/ stone-800\n        const fontFam = \"'Tajawal', sans-serif\";\n\n        Chart.defaults.font.family = fontFam;\n        Chart.defaults.color = '#57534E'; \n\n        \/\/ 1. Market Segmentation Chart (Pie)\n        const ctxMarket = document.getElementById('marketChart').getContext('2d');\n        new Chart(ctxMarket, {\n            type: 'doughnut',\n            data: {\n                labels: ['\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0639\u0645\u0644\u064a \u0648\u064a\u0648\u0645\u064a', '\u0645\u0646\u0627\u0633\u0628\u0627\u062a \u0648\u062a\u0635\u0627\u0645\u064a\u0645 \u0641\u0627\u062e\u0631\u0629', '\u0646\u0642\u0627\u0628\u0627\u062a \u0648\u0645\u0644\u062d\u0642\u0627\u062a'],\n                datasets: [{\n                    data: [55, 30, 15], \n                    backgroundColor: [brandColor, darkStone, accentColor],\n                    borderWidth: 0,\n                    hoverOffset: 4\n                }]\n            },\n            options: {\n                responsive: true,\n                maintainAspectRatio: false,\n                plugins: {\n                    legend: { position: 'bottom', labels: { padding: 20, font: { size: 13 } } },\n                    tooltip: { callbacks: { label: (ctx) => ` ${ctx.label}: ${ctx.raw}%` } }\n                },\n                cutout: '65%'\n            }\n        });\n\n        \/\/ 2. Seasonality Chart (Line)\n        const ctxSeasonality = document.getElementById('seasonalityChart').getContext('2d');\n        new Chart(ctxSeasonality, {\n            type: 'line',\n            data: {\n                labels: ['\u064a\u0646\u0627\u064a\u0631', '\u0641\u0628\u0631\u0627\u064a\u0631', '\u0645\u0627\u0631\u0633', '\u0623\u0628\u0631\u064a\u0644 (\u0631\u0645\u0636\u0627\u0646\/\u0639\u064a\u062f)', '\u0645\u0627\u064a\u0648', '\u064a\u0648\u0646\u064a\u0648', '\u064a\u0648\u0644\u064a\u0648', '\u0623\u063a\u0633\u0637\u0633 (\u0627\u0644\u0645\u062f\u0627\u0631\u0633)', '\u0633\u0628\u062a\u0645\u0628\u0631', '\u0623\u0643\u062a\u0648\u0628\u0631', '\u0646\u0648\u0641\u0645\u0628\u0631 (\u0634\u062a\u0627\u0621)', '\u062f\u064a\u0633\u0645\u0628\u0631'],\n                datasets: [{\n                    label: '\u0645\u0624\u0634\u0631 \u062d\u062c\u0645 \u0627\u0644\u0637\u0644\u0628',\n                    data: [40, 50, 80, 100, 30, 45, 40, 75, 50, 60, 90, 85],\n                    borderColor: brandColor,\n                    backgroundColor: brandLight,\n                    borderWidth: 3,\n                    tension: 0.4,\n                    fill: true\n                }]\n            },\n            options: {\n                responsive: true,\n                maintainAspectRatio: false,\n                scales: {\n                    y: { display: false, beginAtZero: true },\n                    x: { grid: { display: false }, ticks: { font: { size: 10 } } }\n                },\n                plugins: {\n                    legend: { display: false },\n                    tooltip: {\n                        callbacks: { label: () => ' \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0645\u062a\u0648\u0642\u0639' }\n                    }\n                }\n            }\n        });\n\n        \/\/ 3. Marketing Platforms Chart (Bar)\n        const ctxMarketing = document.getElementById('marketingChart').getContext('2d');\n        new Chart(ctxMarketing, {\n            type: 'bar',\n            data: {\n                labels: ['\u0633\u0646\u0627\u0628 \u0634\u0627\u062a', '\u062a\u064a\u0643 \u062a\u0648\u0643', '\u0625\u0646\u0633\u062a\u062c\u0631\u0627\u0645', '\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u062c\u0648\u062c\u0644'],\n                datasets: [{\n                    label: '\u0645\u0624\u0634\u0631 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI)',\n                    data: [95, 88, 70, 50], \n                    backgroundColor: [brandLight, darkStone, '#E11D48', '#3B82F6'],\n                    borderRadius: 6\n                }]\n            },\n            options: {\n                responsive: true,\n                maintainAspectRatio: false,\n                indexAxis: 'y', \n                scales: {\n                    x: { display: false, max: 100 },\n                    y: { grid: { display: false }, ticks: { font: { size: 14, weight: 'bold' } } }\n                },\n                plugins: {\n                    legend: { display: false }\n                }\n            }\n        });\n    });\n<\/script>\n\n<?php \nget_footer(); \n?>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0631\u0624\u064a\u0629\u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0646\u0645\u0627\u0630\u062c \u0646\u0627\u062c\u062d\u0629 \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u062a\u062d\u062f\u064a\u062b 2024 &#8211; 2025 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u062e\u062a\u0631\u0627\u0642 \u0633\u0648\u0642 \u0627\u0644\u0639\u0628\u0627\u064a\u0627\u062a \u0648\u0627\u0644\u0646\u0642\u0627\u0628\u0627\u062a \u062f\u0644\u064a\u0644 \u062a\u0641\u0627\u0639\u0644\u064a \u0645\u062a\u0642\u062f\u0645 \u064a\u062f\u0645\u062c \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u0627\u0644\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0634\u0631\u0627\u0626\u064a\u0629\u060c \u0648\u062f\u0631\u0627\u0633\u0627\u062a \u062d\u0627\u0644\u0629 \u0644\u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u062d\u0642\u064a\u0642\u064a\u0629 \u0623\u062b\u0628\u062a\u062a \u0646\u062c\u0627\u062d\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a. 1. \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629 \u0627\u0644\u0633\u0648\u0642 \u0648\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0630\u0631\u0648\u0629 \u0627\u0644\u0646\u062c\u0627\u062d \u0644\u0627 \u064a\u0639\u062a\u0645\u062f \u0641\u0642\u0637 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0628\u0644 \u0639\u0644\u0649 \u062a\u0648\u0642\u064a\u062a \u0625\u0637\u0644\u0627\u0642\u0647. \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0633\u0639\u0648\u062f\u064a \u064a\u062a\u0645\u064a\u0632 \u0628\u0645\u0648\u0627\u0633\u0645 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"brizy-blank-template.php","meta":{"footnotes":""},"class_list":["post-1358","page","type-page","status-publish","hentry"],"blocksy_meta":[],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/pages\/1358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/comments?post=1358"}],"version-history":[{"count":0,"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/pages\/1358\/revisions"}],"wp:attachment":[{"href":"https:\/\/marketing-coaching.uk\/en\/wp-json\/wp\/v2\/media?parent=1358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}